Mark Badgley and James Mischka are regarded as two of America’s premier couture designers, excelling in runwayand bridal fashions. Vintage styles and embellishments make Badgley Mischka designs matchless and in high demand. Badgley Mischka offers an elegant style that caters to a young, modern, couture customer, without forsaking women of any age.
As an Art Director, I led a photoshoot on location for Badgley Mischka, choosing models aligning with the brand's essence. Following the shoot, the team curated primary images for print campaigns and secondary ones for social media. In my role as Senior Graphic Designer, I crafted all print materials, B2B point of purchase displays, and sales presentations distributed to sales representatives nationwide. My comprehensive involvement ensured brand integrity and a cohesive visual identity across various platforms.
